shaun cooper

who i am

My wheelhouse is small–medium business. I’ve worked in them, on them and owned them.

Over the past decade I’ve built and operated three of my own businesses, product and service-based.

I’ve created brands, services, products and sold tonnes (literally).

Before this I amassed a decade of corporate experience in a leading Australian company with multiple #1 brands.

I was part of building and growing these brands through Marketing, Sales, Management, Operations and Special Projects.

I now call on my experience and expertise to create brands, launch businesses and improve them through effective marketing, better ops and digital assets.

I know what it takes to start, build and grow. More importantly I know how to build and implement the elements you need to succeed.

I’m the person you call if you’re an owner or founder on your own business journey looking to start up, solve an issue or take your existing business to its next level.

services

  • I can help you create a brand, or re-launch an existing one - including concepts, logos, aesthetics, identity, brand packs, guidelines and assets.

  • I can build you a brand new website from the ground up, or improve your existing one.

    I build using platforms - primarily Squarespace or Shopify - based on your needs, desired function and ultimately to give you control once completed.

    I don’t simply oversee or manage – I design and build all elements.

    This means you receive a premium site that’s cohesive, on brand and in line with your vision.

  • I can audit and assess operations across different functions within your business, then supply plans and processes to improve and optimise these functions.

  • I design customer experiences and consumer paths.

    Through better processes / visual design / functional flows, I’m able to help you craft the consumer’s experience and lead them on a preferred path to purchase of your product or service.

  • I write copy for any medium in a voice and feel that is true to your brand.

how i charge

I charge one of 2 ways:

  • by project (flat fee), or

  • by the hour

Some clients want the security of a set fee.

Some require ongoing services which are billed by the hour.

If you would like me to build you a new website or upgrade one - create a brand for you with assets like logos, designs and packaging - design processes - write copy - deliver a set of ads - executions like these are handled as single projects with a set fee.

If you require ongoing services of any kind, we’ll likely agree on an hourly rate.

Whatever the case, we can meet - either in person, on a video call or on the phone. We’ll discuss what you need and from there I’ll create a scope of works.

Based on the scope and your desired outcome, I’ll then provide a quote / price.

There’s no obligation to move forward after we chat and there is absolutely no cost to you unless we agree to move forward on a service or project together.

I don’t charge for initial meetings or calls, so feel free to get in touch and I’ll be happy to discuss your needs with you.

contact

Let me know:

  • how I could help you

  • if you would like to set up a meeting / call

  • if you have any questions